Accession Media Cuts Reporting Time From Hours To Seconds Using Pentaho Data Integration

Pentaho Helps Leading Web Design and Development Firm Streamline Deployment of Client's Google Analytics Reporting

June 14, 2010, Orlando, FL —

 Pentaho Corporation, the open source business intelligence (BI) leader, today announced that Accession Media has successfully deployed Pentaho Data Integration to provide on-demand reporting and analysis to its clients. The reports that once took hours to create by cutting and pasting data are now created in seconds using the automated, codeless data integration tools, within Pentaho Data Integration along with the Google Analytics plug-in. Now, Accession Media can pass along the increased operational efficiency and reduced costs to their customers.

Accession Media is a web design, development and internet marketing agency based in Connecticut. By taking a holistic approach to web development, design and management, they differentiate themselves from their competition in part by creating in-depth reports that analyze across multiple data points in order to give their customers the best strategic advice and competitive advantage.

Already familiar with open source tools using PHP, MySQL and Drupal for all their web development projects, Accession Media was interested in an open source data integration and BI solution. They turned to Pentaho Systems Integrator Partner, DEFTeam Solutions, to guide them in their selection, proof of concept and deployment.

"Looking to drive best of breed factors including low cost, flexibility and speed to market, Pentaho Data Integration was the clear choice for Accession Media as it addressed their need for pulling data from Google Analytics," said Gurpreet Singh of DEFTeam Solutions. "We chose Pentaho as our solution of choice when we became a Systems Integrator Partner and that choice has really paid off for our customers like  Accession Media."

"My only regret was that we didn't have Pentaho for data integration years ago," said Joshua Katinger, President of Accession Media. "Immediately we were able to see the increased operational efficiency, reduced internal costs and greater customer value using Pentaho Data Integration."

"Customer focused firms like Accession Media are discovering how data integration and BI projects with Pentaho Data Integration are quicker to build, easier to adapt and provide faster time to value," said Joe Nicholson, vice president of product marketing at Pentaho." Our ETL solutions provide world class functionality at a fraction of the cost of the expensive proprietary BI software vendors and deliver the business benefits of BI to business users so that they can be more competitive.

About Accession Media

Accession Media is a website design, web development, and internet marketing agency based in Western Connecticut, specializing in helping businesses and non-profit organizations take a holistic approach to their web business. From design and development of a new or redesigned web site, to search engine and email marketing, through analytics consulting and business planning - Accession Media offers everything a business needs to succeed online.

About DEFTeam

DEFTeam provides support & consulting services in Business Intelligence domain utilizing open source and in-memory analytical tools. We provide full life cycle services for a customized DW/BI solution based upon business requirement including Single Sign On, integration/embedding of BI platform into other applications running on any J2EE application server. We offer offshore centric delivery model that leverages labor arbitrage which can be tailored to achieve even 100% offshore delivery. Visit to get more details.

DEFTeam Contact
Kiran Soin

About Pentaho, a Hitachi Data Systems company

Pentaho, a Hitachi Data Systems company, is a leading data integration and business analytics company with an enterprise-class, open source-based platform for diverse big data deployments. Pentaho’s unified data integration and analytics platform is comprehensive, completely embeddable and delivers governed data to power any analytics in any environment. Pentaho’s mission is to help organizations across multiple industries harness the value from all their data, including big data and IoT, enabling them to find new revenue streams, operate more efficiently, deliver outstanding service and minimize risk. Pentaho has over 15,000 product deployments and 1,500 commercial customers today including ABN-AMRO Clearing, EMC, Landmark Halliburton, Moody's, NASDAQ, RichRelevance, and Staples. For more information visit