3CInteractive

About This Customer

3CInteractive
Delivering sophisticated, multi-channel mobile analytics and BI to clients

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At 3Cinteractive, we have massive volumes of mobile user and event data generated from our client's businesses every day. MongoDB helps us log and report on much of this data and Pentaho Business Analytics gives us a platform to analyze and visualize the data in a way that allows us to deliver sophisticated, multi-channel mobile analytics and BI to our clients. The tight integration between Pentaho and MongoDB makes it seamless for us to operationalize the data that runs through our platform.
Jeremy Martin SVP of Business Development, 3CInteractive

Use Case Overview

Business Challenges

  • Integrate massive daily volumes of mobile user and event data into a big data environment to reduce costs
  • Create an embedded analytic solution to deliver multi-channel mobile analytics

Pentaho Solution

  • Pentaho Data Integration to extract, transform and load mobile data into MongoDB and Hadoop
  • Pentaho Business Analytics provide internal users with dashboard and reporting capabilities
  • Embedded Pentaho Business Analytics into 3CInteractive's software platform, Switchblade™, to provide end-users with Mobile BI and reporting capabilities

Value Added

  • Operationalize data to measure and improve business outcomes for clients
  • Improved end-user satisfaction with data rich dashboards and enhanced analytical capabilities
  • Develop a more complete perspective of customers usage and habits through data warehouse refinement and data blending

Why Pentaho

  • Quickly develop and optimizes data warehouse to connect to Big Data environments 
  • Scalable and low-cost business analytics platform
  • Easy to use mobile analytics, that do not compromise speed or data security